Virtual Product Launch
Use Cases
Launch your product to global markets and extend the exposure to targeted audiences with a virtual product launch.
Launch your product to global markets and extend the exposure to targeted audiences with a virtual product launch.
A Virtual Product Launch is an event designed to raise awareness around a new product that you plan to release. Product Launches can be held to celebrate the product’s release and generate orders. They can also be held prior to the launch in order to announce the new product in order to start collecting pre-orders.
A Virtual Product Launch can help you generate buzz around a product. Often a member of company leadership will deliver a keynote speech on a livestream and provide the backstory, benefits, and pricing of the product. Interested customers, members of media, retailers, and more can learn about the product and its release. Product demos can also be provided in live streamed sessions, small or large breakout video meetings, or in virtual exhibitor booths.
Vuforia Live was a half-day virtual event devoted to all things augmented reality, featuring sessions on the business value of Augmented Reality, spotlights on real-world Augmented Reality case studies, updates on PTC AR products, and a sneak peek into upcoming product launches and updates. They streamed informational sessions throughout the event day with many notable speakers.
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Find out how Social27 Virtual Event Platform can help you reach your event goals.